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Marketing Research for the University of Michigan Athletics' Social Media

Project type

Marketing Research

Location

Ann Arbor, MI

Social Media Competitor Research Link

Michigan Athletics vs. Other Schools

Basketball Social Media Market Research Link

National Championship

Hockey Market Research Link

Frozen Four

I did marketing research on the University of Michigan Athletics social media accounts and its competitors in the same BIG10 division and others. The goal was to create compelling and engaging content for generate account growth positive performance. I did the market research.

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